How to Write Business Content | The Essential Checklist for Creating a Body of Conscious Content

How to write content - The Essential Checklist for Creating a Body of Conscious Content is a content creation tool for any purposeful small business owner. Ideal for action-takers who care about conscious communication with their ideal audience. Hello!


  • Includes a 22 page PDF that walks you through every aspect of conscious content creation, starting from the ground up. Know your audience, how you solve their problems, articulate your most meaningful messages, complete a content audit, make your content wish list, and more.
  • Establish 'ground zero' for content creation in your business. Stop feeling confused about what to say and how to say it. Start communicate with posture and ease.

If you're ready to jump off the content conveyor belt, this guide is for you.

Producing conscious content is not for everyone, but it is for purpose-driven business owners who want to connect with their market in meaningful ways. - Macushla Collins

Yes, there are countless different approaches to content creation, but here's how this guide is different:

  • It invites you to do the deep thinking and work that nails your approach to how to write content in your business, not someone else's. Because you're working through the exercises yourself, you can take the time to get honest and super clear, like so-clear-you-can-see-through-the-glass-clear. A bit like Windex for content.
  • It helps you get organised. If you're a non-writer, sitting down to create content for your business can be a challenge, even if you care about your clients.
  • Gain a deeper appreciation of the message you'll share with your audience and feel compelled to create conscious content that is different and makes a difference.

This guide is the perfect place to start if you've just jumped off the content conveyor belt and want to:

  • Know exactly where you stand in your world of content creation. Instead of looking to what others say and do, you will be communicating in full alignment and true to your own messages and to the heart of the people you care about most - your customers and clients.
  • Map a clear pathway forward for your content based on an honest audit of your existing marketing communications. 

If you know there's a better way than being stuck on a content conveyor belt, you're right; there is. Join the many other business owner who are committed to evolving the way they communicate in business .

After you place an order, you will receive an email with a link to download your product. Just remember, it may go to spam (junk mail), so please do a double check before pulling your hair in frustration and yelling out loud it hasn’t arrived!

Important information

Please note Australian customers will be charged GST. As this product is virtual and downloadable, refunds cannot be offered. All Conscious Creator digital products are limited to three (3) downloads.


If you've struggled with how to write content for your business, like what to say and how to say it, this guide will help clear these things up; if you do the work. Don't let the price deceive you. There is loads of value in this 22 page workbook. If you follow the steps, you will see light at the end of the content tunnel and feel grateful you finally escaped the content jungle.

This guide is for any business owner or freelancer who's struggled with knowing what to say and how to say it. Let's face it, there are a lot of things we have to know and content creation is one of them. But who went to 'content school'? Not me. And probably not you either. This guide will help you set the foundations for forward movement in your business content creation. You've definitely got this.

If you're on this page, there's a very good chance content creation causes a few headaches. By doing the work in the guide, you'll be doing what very few do. Taking the time and doing the deeper thinking that creates different content AND makes a difference.

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